Operations & Team Management

Working from home has become the norm for many of us during the pandemic and it looks like it might just be here to stay for a lot us too! It’s great to have the flexibility that comes with working from home, but it’s also a totally different ballgame and something that we need to adapt to as it certainly comes with its challenges. Whether you’re a work from home pro or are still struggling to get accustomed to this new way of life, here are some top tips and reminders to help keep productivity high on a work from home day without compromising your wellbeing: 1.     Try to get into a routine. It can sometimes be tempting to sleep in on a home office day and just roll out of bed and get straight into work, but it’s far more beneficial to get into a routine and have time to mentally prepare yourself for the day ahead. It’s also nice to have some time to yourself before diving into work. Use the time that you would usually spend commuting in a positive way, you could try yoga, meditation or even just spending extra time treating yourself to a lovely breakfast! Did someone say pancakes?2.     Create your designated workspace. Whether you have an office room or not, you should avoid working from your bed or sofa as these should be your spaces for relaxation. Try to create a working space with a desk/table and a comfortable chair and make it YOURS, add items to make it an enjoyable space to be in, this could be your favourite plant or some artwork but try to keep clutter to a minimum because, after all, a tidy space = a tidy mind!3.     Don’t overwhelm yourself. Making a plan for each day can be really valuable and help to give your day some structure but be realistic about the how much you can get done. Make your to-do lists reasonable and be flexible! If you give yourself too many tasks to complete in one day, the thought of even starting the first task can be so daunting that you’ll be more likely to procrastinate and have to rush through your tasks later on. Figure out what works for you for instance, some people like to work to a schedule and adopt time management practices such as the Pomorodo Technique (work for 25 minute intervals, followed by a 5-10 minute break).4.     Take a proper break! When you’re working from home, it can be strangely easy to just keep working through lunch and not step away from your desk for a proper break and change of scenery, but studies have actually shown that taking time away from your desk can directly increase productivity and creativity! Going for a walk or spending time outside is even better for your well-being, soak up that Vitamin D!5.     Hydration, hydration, hydration. Okay, you’ve heard this 100 times before but it never hurts to be reminded. An easy way to ensure that you’re drinking enough water is to buy a time marked water bottle. Fill it up in the morning, set yourself a challenge and make sure that you finish it before the end of the day. You might just notice that your concentration is better, and it will help to keep headaches at bay, particularly when you’re on screens all day!6.     Limit distractions. Of course, we can’t always control everything but do try to control what you can. If you have a particularly demanding project or are under time constraints, you could try removing distractions; let friends/family know not to disturb you, close the door, put your phone on airplane mode or in another room and switch off that TV!7.     Try a productivity tool/app. Utilising productivity tools can be the extra push that you need; they give you incentives and motivate you and there are so many to choose from! Try an app such as Forest, where you plant a virtual tree that takes, for example, ten minutes to grow, and if you can stay off your phone long enough, the tree will finish growing and be added to your on-screen forest, but if you return to your phone too fast, the tree withers and dies. It’s a light-hearted way to avoid digital distractions and gives you a sense of satisfaction! What tips do you have to stay productive at home?

“Self-care has become a new priority – the revelation that it’s perfectly permissible to listen to your body and do what it needs.” ― Frances Ryan Burnout - lets talk about it!It’s one of those subjects that often gets mentioned, but never really discussed. I think it’s time to change that.I am actually quite surprised that in today’s day and age it has not been classified as a medical condition yet, because let’s face it – it is.Burnout is very popular and happens more often than people would like to admit. It’s that state of mental, physical, and emotional exhaustion, caused by prolonged, work-related stress. In order to come up with ways of avoiding it, let’s break down the definition to see how each of the factors can be FIXED!Emotional exhaustionEmotional exhaustion is a state of feeling emotionally worn out and drained. This can be easily improved by ensuring we eat right, take technology breaks, meet with our friends, and of course exercise. Yes, many people could argue that exercise is a suggested remedy for almost everything nowadays, but in this case it is true. Exercise releases chemical endorphins to the brain which triggers a positive feeling in your body. So there, we have proof that going for a run or taking that HIIT class is worth it!Mental exhaustionMental exhaustion is similar, but the symptoms can be more severe, as the person experiencing this feeling starts to be detached, showing apathy towards their work colleagues and the work itself. The first thing to do if possible is to remove the stressor. If it is an overwhelming task at work, perhaps speak to your Supervisor – see if they could offer you some help. Don’t feel that you have to go through this alone.Again, try to eat well and stay active, but also practice relaxation techniques like yoga, massage, or mindfulness – all scientifically recognized to lower stress and anxiety.Physical exhaustionPhysical exhaustion is an extreme state of unrelenting fatigue and sometimes it can be brought on by the previously mentioned mental exhaustion. Being in this state can cause dizziness, chronic tiredness, and headaches, which if untreated can lead to moodiness, slow reflexes or even bad judgement/decision making.Get some sleep! Clocking in your 7 - 9 hours of sleep a night can restore well-being. Set aside some time each day to stretch and try eating foods that improve your energy level, like nuts, fish, and cheese. Magnesium is an essential mineral to promote a healthy nervous system, energy production, and for muscle relaxation.Also, if you ever notice that someone around you is starting to display any of the above signs, see if they are ok, offer them help. Trust me, it will make their day!

A guide to 10 major vertical markets in the translation and localization industry.With so many niches and sub-sectors, it can be hard to take a backward step and objectively assess your options and think clearly about the range of different business environments and project types that are available for your next move. But along with salary package and working environment, the sector of the industry in which you work can also have a big impact on your daily role, the skills you build and the long-term direction of your career.Whether working as part of an in-house team or within an agency, there are significant differences between different vertical markets.If you’re curious to know what’s our there, take a look through our quick-start guide to 10 of the most prominent sub-sectors of the global language services market.1. Transcreation  What’s involved:Transcreation is a term commonly used within the marketing and PR sectors, and usually refers to the local adaptation of promotional or advertising materials. A nuanced form of localization, transcreation deals with how to successfully adapt things such as ad campaigns, slogans and endorsements into new markets. As opposed to traditional translation, transcreation may involve creating entirely new content in the target language to accurately replicate the tone, style and context of the original in a way which will resonate with local audiences.What to expect:Exposure to marketing, PR and advertising communities, working with creative professionals and copywriters, developing an understanding of international brand management as well as online and offline marketing channels.2. Legal & Financial What’s involved:Legal and financial are among the most highly specialized niches of the translations market owing to the high levels of accuracy demanded by documents supporting major financial decision-making or legal processes. Within legal a growing sub-sect is Intellectual Property translation (IP), which deals with the management of international patents and protection of innovation.What to expect:An environment centred on quality and specialism (from vendor selection to rigorous QA processes), potential late hours accommodating ‘rush’ projects, a geographical focus on major global cities, awareness of information governance and possible exposure to e-discovery and data forensics technology.3. Gaming What’s involved:Supporting the videogaming sector blends multiple service and technology requirements. Localization of game content requires not only translating in-game content, but also access to resources such as foreign-language voice artists and recording studios for in-game audio and advanced graphic design capabilities.  What to expect:Colleagues passionate about gaming (many gamers in their free time), understanding of platform nuances (mobile, PC, console), robust QA and testing services to detect and fix functional and linguistic bugs.4. Life Sciences What’s involved:‘Life Sciences’ is a broadly-used umbrella term that usually covers scientific industries including Medical Devices, Pharmaceutical, Biotechnology and related fields. Language projects within the sector can range from adapting marketing and promotional materials much like any other sector to supporting deeply specialized processes such as Clinical Trials and Linguistic Validation.What to expect:Focus on Quality Assurance (quality audits, securing and maintaining ISO certifications), highly specialized translator vendor base, awareness of regulatory constraints and requirements.5. Multimedia What’s involved:Language services for the media and entertainment industries typically have a greater focus on audio localization (e.g. dubbing) and on-screen captioning / sub-titling. With an ongoing explosion in digitally-available content as platforms including Netflix and Amazon Prime Video begin to generate their own content, multimedia localization continues to expand rapidly.What to expect:Local and in-country networks of recording studios and voice-over artists, captioning, dubbing and sub-titling, supporting traditional broadcast and digitally-distributed media, potential exposure to related markets including e-learning.6. E-commerce What’s involved:E-commerce localization focuses on helping e-retailers successfully reach and engage customers on a global basis. With its origins in website localization, the industry has now evolved to include many elements of digital marketing to ensure that translated websites and digital stores not only read and function correctly for the user but also convert visitors to sales.What to expect:Multilingual SEO, User Experience / User Interface design, e-commerce infrastructure platforms (e.g. Magento, Shopify) omnichannel marketing and conversion rate optimization (CRO).7. IT (Software & Hardware) What’s involved:The ‘IT’ bucket remains a large and complex sector in itself, incorporating giant technology corporations (such as Oracle, Facebook, Microsoft and Salesforce), up-and-coming Software-as-a-Service (SaaS) companies, mobile apps and hardware providers (think Hewlett-Packard, Dell and Canon). Depending on where you are in the market, you could be working on the technology industry’s next hottest thing, or helping translate a troubleshooting manual update for an obsolete device.What to expect:Exposure to product development, internationalization, content management systems, localization engineering, QA and in-language testing and UX/UI design.8. Industrial & Manufacturing What’s involved:A market sector traditionally centred on high volumes of technical documentation, Industrial & Manufacturing can include industries such as automotive, aerospace, mining, chemicals, construction and energy. Projects can be varied in nature, from technical manuals to health and safety communications or training materials.What to expect:Technical documentation and drawing, user manuals, installation and maintenance guides, regulatory compliance, R&D, catalogues and inventory lists.9. Travel & Hospitality What’s involved:The global Travel & Hospitality niche combines a few elements from several other categories, with obvious components from E-Commerce and also Transcreation. Largely focused on website localization and online sales, this space focuses on successfully reaching global audiences for hotels, resorts, accommodation rental and the travel sectors (airlines, car rental etc).Along with site design, effective international branding and seamless user experience, multilingual SEO is also part of an integrated strategy to drive relevant traffic to sites.What to expect:Website localization, app development and adaptation, exposure to multicultural marketing and branding, social media strategy, booking engines & pricing algorithms and international search engine marketing.10. Government What’s involved:Both at the national and regional level, government translation requires much of the same service delivery as other sectors whilst remaining commercially unique. Typically controlled by rigid procurement processes which aim to be both selective and inclusive simultaneously (ensuring service quality whilst sharing spend across a diverse range of business suppliers), the public sector can mean predictable long-term contract opportunities across areas like health services, defence, finance and communications.What to expect:Complex purchasing frameworks, highly structured bid & tender processes, focus on document and website translation projects, multi-year contracts, transcription and exposure to security clearance requirements.***Are you looking to explore new areas of the global translation and localization market with your career? Adaptive Globalization places professionals in 30+ countries from our 4 office locations across the US and Europe.***You can check out Adaptive Globalization’s full list of jobs across the translation, localization and interpreting sectors here.